2025 MEDIA KIT
@ONEBADHELLCAT
How This Journey Began
My name is Jose but you might know me as @OneBadHellcat. I'm a car enthusiast from South Florida and in 2021 I began using Tiktok & Instagram to build a community of people who share my passion for everything automotive. Over the course of just 4 years, I have built an engaged community of 713,000+ people who generate 25+ million views per month. Through this experience and my vast background in high-end video production, I’ve learned exactly what it takes to create compelling social media content that engages your audience and helps brands grow fast.
Demographics & Engagement
Sponsored Content Partners
Sponsored Content Partners
Generate exposure for your brand with an engaging 10 to 60 second video highlighting your product or services! Whether your goal is to generate web clicks, raise brand awareness or simply gain followers, my network of 713,000+ automotive enthusiasts will get you there.
Videos average 50,000+ views per post and sponsor stickers will be featured on the OneBadHellcat car for up to 30 days
Partner Benefits
● Creative video AD endorsing product/service
● Sponsor Logo on Car for up to 30 days
● ADs will be shared in feed on Tiktok, IG & YT
● All video ADs will be shared to IG Stories
● 1 Static IG post thanking sponsor (5 video series*)
● Usage rights for 1 year on all deliverables
● Sponsor mention in EOY thank you video
● Logo included on @OneBadHellcat shirt
● Logo visible in up to 45 Videos released monthly
Sponsor Logos Will Be Visible During All Daily Posts!
Podcast Partners & Sponsors
Become a primary sponsor for the OneBadHellcat Podcast premiering Q1 of 2025. Featuring some of Tiktok’s most widely recognized automotive creators, the OneBadHellcat podcast will provide automotive creators a platform to dive deep on the stories and experiences that made them passionate about cars in the first place.
Sponsors will be introduced 5 minutes into each episode to an average audience of 15,000 to 100,000 people. Sponsor logos or products will be prominently displayed in the background of each interview and sponsors will be introduced a second time at the end of each episode.
Additionally, your company logo will be placed on my hellcat, OneBadHellcat, as clear endorsement of your brand. These stickers will be prominently displayed and visible throughout a whole month of daily video posts which net an average of 25 million views per month. Genre exclusivity is guaranteed throughout length of terms.
Podcast Partner Benefits Include:
● Featured on 24 Podcasts
● Sponsor mention in opening sequence
● 30 second ad in each podcast
● Sponsor tag/link in each video description
● Sponsor Logo/Sticker on car for 1 month
● Logos/Products in background of interviews
● 1 short form video featuring product/service
● Shared to Facebook, IG, Twitter
● Available on Tiktok, Spotify, Apple & Youtube
My First 4 Guest Have A Combined Reach of 4.1+ Million People
Guests subject to availability
The Journey Continues, Are You Coming With Me?
In Q4 of 2024 my pages underwent a big rebranding as I traded my widely recognized silver Scat Pack for my new Frostbite Blue Dodge Charger Hellcat. My pages, which were originally named onebadscat392, have now all been updated to the new name @onebadhellcat.
This transition presents an exclusive opportunity to partner with me in telling the behind-the-scenes story of building this new platform. This unique look into the world of modern American muscle cars and their owners is capturing the attention of hundreds of thousands of viewers.
The new Hellcat Charger marks the beginning of an entirely new car journey for my audience and the brands features on my channels. By collaborating on this new journey, our partner(s) will be regularly exposed to a rapidly growing automotive audience. Each new upload carries the potential to reach hundreds of thousands, if not millions, of viewers. This partnership offers a mutually beneficial platform to elevate your brand’s visibility while aligning with a highly engaged automotive community for many years to come.
Partner Benefits
● Creative video ADs endorsing dealer/service
● Dealer Logo displayed on car for up to 1 year
● ADs will be shared in feed on Tiktok, IG & YT
● All video ADs will be shared to IG Stories
● Static IG post directly thanking sponsor
● Usage rights for 1 year on all deliverables
● Sponsor mention in EOY thank you video
● Logo included on @OneBadHellcat shirt
● Logo visible in up to 45 Videos released monthly
**Deliverables will vary by terms of agreement
Sponsor Logos Will Be Visible During All Daily Posts!
